The partnership will include a series of co-branded tactical campaigns that aim to position Oman Air Holidays as a preferred provider of international travel packages and encourage those in Oman to visit Jordan during peak season. Oman Air currently operates seven flights a week from Muscat to the Jordanian capital, Amman, which is popular amongst travelers for its spectacular landscape and ancient treasures.

Mundher Al Shaikhani, senior manager Holidays and Loyalty Programme at Oman Air, said: “Oman and Jordan already enjoy a warm relationship and this partnership seeks to increase value creation for both countries and contribute to our respective tourism agendas. We look forward to working with the Jordan Tourism Board as we continue strengthening our presence across the region, while creating amazing itineraries that offer something completely different to our guests.”

Dr. Abed Al-Razzaq Arabiyat Managing Director of Jordan Tourism Board, added, “As we strive to increase Jordan’s competitiveness as a global tourism destination, we are expanding our reach to new and more targeted markets. Our growing touristic relationship with Oman offers many mutual opportunities, and our partnership with Oman Air Holidays is sure to add considerable momentum to our goals.”