In 2019, Audrey Serdjebi, takes a big leap to start her own media and communications agency, specializing in the air cargo and logistics industry: “Lemon Queen.” Her previous exposure was primarily in communications management for various politicians and NGOs, but she fell in love with the industry as soon as she started working for ECS Group as director of communications and marketing. Eight years of developing bespoke communications for the world leading GSSA have given her a thorough understanding of the inner workings and rules of the industry. It is this knowledge and passion that have enabled her to promote the freight industry at all levels, finding ways to stand out, injecting new energy into publicizing new services and products, and striving for excellence.  Lemon Queen’s growing client list now includes ECS Group, Qatar Airways Cargo, Challenge Group, WestJet Cargo, Global GSA Group, Cargo Tech and Wiremind Cargo. The team consists of five employees and some talented freelancers. “We advise our customers, we understand their brand, we relay that brand to the press and on social media with the utmost care, we create content, media, and advertising, and we know how to make the most of it. And of course, event management is also part of our expertise. We are a true communication and marketing team”, Audrey summarizes.