Robert J. Deluce is one of Canada’s most knowledgeable and respected airline owners and operators. He is part of a decades-long Canadian aviation legacy that began when his parents started White River Air Services Limited in 1951.
Robert’s involvement in the aviation industry includes White River Air Services, norOntair, Austin Airways, Air Creebec, Air Ontario, Air Manitoba, Air Alliance, and Canada 3000 Airlines.
The founding President and CEO of Porter Airlines from 2005 to 2019, Robert now serves as Executive Chairman for Porter, playing a strategic role in the future growth and success of the airline.
In 2017, Robert was inducted into Canada’s Aviation Hall of Fame honouring his significant contributions to Canadian aviation. In 2018, Robert was inducted into the Canadian Business Hall of Fame, recognized for excellence in business leadership, professional achievements and contributions to the business community.
His leadership has also been recognized through a number of awards, including the E&Y Ontario Emerging Entrepreneur of the Year, the Canadian Marketing Association Marketer of the Year, and the Canadian Venture Capital and Private Equity Association (Entrepreneur of the Year).
A Bachelor of Science graduate from McGill University, Robert has also been granted honourary doctorates from Laurentian University, McGill University, the University of Ontario Institute of Technology and Lakehead University. In 2012, he was presented with the Queen Elizabeth II Diamond Jubilee Medal for his significant contribution and achievement to Canadians.
Recently, Porter Airlines celebrated its first flight to Ontario’s ‘cottage country’ Muskoka, one of the world’s iconic summer retreats. Passengers enjoyed non-stop service from Billy Bishop Toronto City Airport to Muskoka Airport, and were met by local officials and residents on arrival.
With the introduction of Porter’s seasonal Muskoka flights, people looking to relax in a tranquil wilderness setting, can do so with a flight time of approximately 20 minutes.
Situated among pristine waters, and surrounded by scenic shorelines and vast forests, Muskoka is one of Ontario’s most sought-after vacation spots. In addition to stunning vistas, visitors can enjoy the region’s heritage communities and vibrant towns, offering excellent shopping, one-of-a-kind entertainment, events and an abundance of recreational activities. Muskoka’s charm and beauty offers a unique experience for families, groups, and couples looking to create long-lasting memories.